The World of Warcraft Diary

Created by John Staats

If you missed Kickstarter's most-funded nonfiction book in history, you can order it here! The WoW Diary was written by the game's first level designer and covers the story behind making Vanilla WoW. With over 130 behind-the-scenes images and 336 full-color pages, it is the must-have book about game development.

Latest Updates from Our Project:

5 months ago – Fri, Sep 07, 2018 at 10:54:22 PM

As we inch closer to the coveted status of Kickstarter's fourth most-funded non-fiction book of all time, I am happy to announce I bit the bullet and got the premier package for data management that will handle all the post-campaign reward processing. It's called Backerkit and it's the best chance a one-man show (like me) has in delivering the smoothest customer experience. I'm still learning its features, but the example they provided looks pretty slick. I'll go so far as to say, I was impressed. Other KS creators who are helping me's the most expensive--but it's the best. 

I still haven't made images for next week's Wowhead article. This is the big article, the liner notes to all my instanced dungeons, so I don't want to miss the chance of adding little spot illustrations, here and there...but I am swamped.  

In case you missed it, Danger Dolan, of the mighty YouTube Empire Planet Dolan interviewed me a while back. He contacted me after my last, disastrous crowd-funding campaign in April, and I sent him a copy of the entire book. He read it all the way through, and his interview went into a lot of depth. His Twitter DM to me still makes me proud: 

Hey man, book arrived a week ago and I just finished reading it - WOAH! This was even better than I was expecting, frankly I'm overwhelmed by the wealth of info in this book, incredible work! I would absolutely love to have a chat with you sometime, I have numerous questions and I really can't lavish my praise enough!

The following is today's live update video from my new Discord server in case you couldn't make it. I will be on the same server tomorrow at 6 PM EDT, if you have thoughts or questions about WoW or the campaign, swing by for a chat. 

Live Chat Tomorrow at 6 EST
5 months ago – Thu, Sep 06, 2018 at 10:19:22 PM

Before my interview on The Starting Zone podcast, I'll host a little get-together on my new Discord server Friday at 6 PM EST. I'll answer questions, take suggestions and get feedback. I've got questions for you guys too! It's good to start this now, while the campaign enters a quiet period (before the crazy finish). I hope to see you there. Hopefully this can be a regular thing. 

Next Wednesday at 4 PM EST I'm doing is another AMA about Vanilla WoW at reddit/classicwow. The moderators on reddit were impressed by the spike of activity from the first one, so this should be fun. If you miss it, I'll still answer posts until the thread dies its natural death, days later. A couple ex-teammates might show up (if they can, it's during the workday, after all, things happen). Relax, it's not Chris Mezten, they're worker bees, like me. 

Here's something fun. I'm looking into warehousing prices in Ohio. I never thought I'd be doing that. In the future, I'll be renting a truck and lugging books to Amazon fulfillment center in Twinsburg, Ohio.

I don't think we scored any achievements today, I haven't had time to look. 

First Achievement Points Almost Scored
5 months ago – Thu, Sep 06, 2018 at 07:39:08 AM

Achievements inched forward yesterday, the last two of which are going to be the first to score (a recent interview with Danger Dolan will push YouTube views over the top). The haikus and Venns weren't scoring as fast as I was hoping they would, I thought more people would have fun with them. A while back, I goofed around with a Venn. It was an interesting thought-exercise. Mine doesn't have anything to do with WoW but...

I impulsively ordered one last proofreading round before the book gets printed. I found another set of eyes to check out the project, and she'll be done in a few weeks. 

After 1 1/2 hours on the phone today, I'm closer to getting a data management packet to handle post-campaign sales, reward surveys, and, well, data. 

Speaking of typos, ignore the typos in this update. I updated the progress bars at 3 AM the morning. I got up at 7ish, so I'm a bit groggy today. I was on the phone for hours talking to friendly advisers to this project, and we're going to try a few things.

I can't say I'm working tirelessly. I'm wiped. 


Achievement System
5 months ago – Wed, Sep 05, 2018 at 09:10:34 AM

I've added an achievement system for an Easter egg-ridden bookmark I hope to include inside the hardcover edition of The WoW Diary. The achievements are for a variety of things like sharing the project with your friends, or silly things like writing haikus or making Venn diagrams. I'll add achievements as the campaign progresses. Their explanations are on the main Kickstarter page, but here is what I made so far:  

As you can see, I was busy all weekend tracking these numbers. I'll update the achievement progress bars every day. 

We're approaching the milestone of becoming the 4th most funded non-fiction book in Kickstarter history! Please help me in spreading the word!

Thank you so much!

- John Staats

5th, The Golden Stretch Goal
5 months ago – Sun, Sep 02, 2018 at 06:55:49 PM

Old news:

Question: What has two thumbs and is Kickstarter’s 5th most successful non-fiction book?
Answer: The WoW Diary and a pair of severed thumbs!  

4th place is currently held by The Mastery Journal, which weighs in at $280,000. If you’re fine with The WoW Diary playing second-fiddle to a 100 Day Plan to “become productive, disciplined, and focused,” then read no further. I say, that that coveted 4th spot belongs to gamers! Furthering that end, I’m introducing a stretch goal.

The Golden Stretch Goal

Remember how I said I wasn’t going to have stretch goals? I think it was 48 hours ago. Now I'm going to have stretch goals. Why? After spending a day talking to my printer about national paper shortages (although we are covered on paper) I had a cool idea—let’s print two versions of The WoW Diary!

The first, will be the standard Amazon Edition that has all the high-end specs already listed. Then, I'll print a Golden Edition that will be for only and all of my Kickstarter First Edition backers.  

Upgrade 1: Unlocks at $300,000 
The end sheet (pictured below) will be gold that reads “Original Kickstarter Backer" followed the whenitsready logo. The mock-up (on the right) shows the subtle printing, and the magnification (on the left) is darkened and enlarged for readability. 

 Upgrade 2: Unlocks at $400,000??? 
Undisclosed upgrade 

This means all hardcover Kickstarter backers will have a rarer edition (only a few thousand worldwide) than later editions. The Golden Kickstarter Edition will never be reprinted. Owning one means you've helped found my new company, whenitsready and its flagship product, The WoW Diary.

By reaching the Golden Stretch Goal, The WoW Diary would have become, at least, the 3rd highest funded non-fiction book in Kickstarter's history. The only way to make this happen is to tell your friends. Tweet and Share this Kickstarter to let everyone know you support The WoW Diary. Let your freak flag fly and distinguish your copy from future printings.